First Bite #15 – September 18, 2018
What everyone needs to know about social media today!
(.1 ASHA CEU) For more info, click here.
In this episode, Michelle is joined by social media guru, Kiki L’Italien, CEO and founder of Amplified Growth, a digital marketing consultancy specializing in social media, SEO, and influencer marketing. Kiki, who regularly lectures to Speech-Language Pathologists and other medical colleagues, will focus this lecture in maintaining professionalism and navigating potential ethical pitfalls of social media…all the while teaching how to put social media to work for you, making your practice thrive!
By the end of this PodCourse, participants will be able to identify and describe:
- 3 common problems clinicians face when utilizing social media online.
- 3 large trends of social media and decline in organic reach.
- 2 strengths and weaknesses of FB advertising vs. other formats.